Kerala is a middle sized state situated at the Malabar Coast of the south west of India. This state is highly popular as the tourism destination as India. The national geographic traveler has mentioned this state as one among the ten paradises of the world. Ecotourism initiative is the most worth-mentioning feature for the Kerala tourism. Outstanding natural beauty with unique culture and traditions make this state an outstanding destination of tourism. The economy of Kerala largely depends on the Kerala tourism. The tagline of ‘Kerala-God’s Own Country’ was adopted by the tourism promotions of the Kerala Government. The capital city Kochi is the main destination for the Kerala tourists. Sandy beaches in Kovalam, Cherai & Varkala are the other destinations for Kerala tourists.